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 Alexander O'Neal
  "Innocent",
    "If You Were Here Tonight", "What's Missing", "Fake",
    "Criticize", "All True Man" and of course those unforgettable duets
    with Cherelle: "Saturday Love" and "Never Knew Love Like This",
    everyone's got their own favorite Alexander O'Neal song. And there's plenty to choose
    from: The seven albums he released between 1985 and 1993 spawned some twenty (!) singles,
    many of which went straight to the upper regions of both the American and U.K. charts.
    Together with producers Jimmy Jam & Terry Lewis, Alex created modern soul classics and
    was one of the most soulful representatives of the otherwise rather synthesized
    "Minneapolis sound". And unlike many of the other singers emanating from the
    burgeoning Minneapolis scene in the mid-eighties, Alex never adopted that high Prince-like
    falsetto, but kept his distinct, Gospel flavored singing style, proving over and over
    again that he could deliver both tender love ballads and funky uptempo numbers, with equal
    amounts of strength, confidence and pure emotion.
  I can't
    conceal that I'm a huge fan, so I may as well admit that when I was asked if I fancied
    talking with the luuv man himself, via phone from London where he was doing P.R. for his
    new CD "Lovers Again", I damn near jumped with joy. I had been warned that he
    was unhelpful to journalists and carried a strong dislike for interviews, but I found him
    to be quite easy to talk to, at least nowhere near as difficult as I had heard he would
    be. (Which only goes to show that you shouldn't trust everything you hear or read). In
    fact, because of a misunderstanding, I called him one hour earlier than scheduled and woke
    him up. I'm not so sure I would have been as nice to the person who did such a thing to
    me, as Alex was!
  Alexander
    O'Neal was born in Natchez, Mississippi on November 15, 1953. I began the interview by
    asking what he feels has shaped his voice the most. -I'm definitely influenced by gospel, because that was like mandatory in my house for X
    amount of years, the singer explained.
 -My mother sang in the choir all the time and there are a couple of singers, choir-singing
    church-going types in my family, but I never sang in the choir, because I was too shy. I
    probably started singing just around the house, in the neighborhood, while listening to
    the radio, that kinda thing. I can't say my family was really musical, we were just
    working class, surviving, you know? But I'm sure Gospel would be my first influence, but
    also I would say that, living down south, we always had great radio. Certainly great
    black, R&B radio. We always got the best of R&B music and so I grew up on a lot of
    different artists from Nat King Cole to Otis Redding and James Brown.
 But believe it or not,
    music wasn't his first love, football was. After finishing school, Alex went to Chicago
    and supported himself by working in a factory. Around 1974, he moved to Minneapolis, where
    his cousin lived and there, Alex took a job as a petrol pump attendant. This was also the
    period when he started taking music seriously.-Yeah, it was in Minneapolis, sometime back in 1974, when I said "hell I gotta go for
    it". So I started just going for it and developing my craft, feeling my way...
    started out with local bands, you know?, Alex said and laughed.
  In his
    own words, Alex "bounced around a lot during the seventies". Moving from city to
    city, he sang in little-known groups like The Philadelphia Stories, Black Market Band and
    The Mystics, but also in Jackson, Mississippi based Wynd Chymes, a band he left in 1977,
    prior to them getting a deal with RCA. The following year, Alex joined Flyte Tyme which,
    among others, consisted of Jellybean Johnson, Jimmy Jam, Terry Lewis, Monte Moir, Jesse
    Johnson and Cynthia Johnson (who later would become the lead vocalist in Lipps Inc., famed
    for "Funkytown"). When Flyte Tyme merged with Morris Day's group Enterprise,
    changed name to The Time and Prince got them signed with Warner Brothers, it was made
    clear to Alex that his services were no longer needed and he briefly ventured into a
    totally different musical direction. -Yeah, I formed my own rock group, called "Alexander". We used to play stuff
    like Billy Squier and Def Leppard!
  In 1983 Alex debuted as a solo artist with
    "Do You Dare" on Erect Records in Chicago and his next single came out on the
    Rich label. "Attitude" was a song that according to Alex had "the best
    guitar solo Jesse Johnson ever did". In 1984, studio sessions with Monte Moir began
    and the songs would eventually land on Alex' debut album, released in 1985. Jam &
    Lewis, who during Flyte Tyme's transition into The Time, had promised to help Alex if they
    could, took the tapes to Tabu records who were suitably impressed and Alex got his first,
    major deal. From that point on, Jam & Lewis were his main producers, until "Love
    Makes No Sense" in 1993, where Alexander decided to end that musical marriage.
 Now, after a much too long
    wait, Alexander O'Neal is finally back with a brand new CD on One World Entertainment/EMI
    Premier, entitled "Lovers Again" and naturally I was curious as to what he had
    been up to during his absence.-Actually I was with Motown Records. That took two and a half years out of my career and
    they never even released my record, if you can believe that, Alex replied.
 -After Motown, I didn't have a record deal, but you know, a lot of the times when you
    don't have one thing then you gain something else in life. So, during the time when I
    "disappeared", I had a chance to spend more quality time with my children and
    actually put some things together and decide which way I wanted to go with my career.
  When Alexander
    -who by the way is a proud father of six- decided to get back into the studio, he didn't
    have to wait for offers. Among the bidders were his old buddies, Jam & Lewis, who
    wanted to sign him to their Perspective label. -Yeah, when I moved from Las Vegas back to Minneapolis, I started negotiating the deal out
    there with them. But this is the first opportunity that I've had to make choices in my
    career, so I chose EMI U.K., because I thought that would be the best way to go for my
    career at this point.
 Alex has previously stated that Jam & Lewis controlled basically every aspect of the
    recording process and I wondered if creative freedom, more input of his own, was part of
    the reason why he turned their offer down.
 -Well, I never had a problem with doing it their way, but there comes a time when there's
    a fork in the road and you might wanna do things a little differently and that's what I
    wanted to do with this thing. Jam and Lewis are still the best of friends to me and so
    everything's all right.
  The majority of
    Alex' new CD, including the first single "Let's Get Together", gems like
    "Body Talk" and the title track "Lover's Again" (which probably is the
    most Jam/Lewis sounding song) were produced by two newcomers in the business, P. (Pele)
    Kazir and B-Cube. For a man who's said that his forté is ballads, Alex sure sounds
    comfortable on the R&B/Swing opener "Do You Right". -I love to get funky. I do. I mean, it's big fun. I think a lot of my fans might say my
    forté are ballads, but I've always looked at myself as a funkster, that's the difference
    between Alexander O'Neal and Luther Vandross. When you come to see me, you're gonna get
    energy and when you come to see Luther, you're gonna be sedated. Now, Kazir and B-Cube,
    they're a couple of cats from Minneapolis. You know, we still wanna keep the Minneapolis
    music scene going. They're young, good, upcoming producers.
  My
    favorite song on the CD is the Isley Brothers-esque "Grind" and the beautiful
    ballad "Sneakin'", both produced by Nick Mundy, a name that had a familiar ring
    to it. I went through my albums, and sure enough, there I found an LP by Nick from 1987
    called "Your Kinda Guy". -Nick, yeah, I met him when I was out in California, doing the Motown thing, that phase,
    going through some rough times, you know? Anyway, we hooked up and became friends and
    about a year later, we got the chance to work together.
 Another highlight is
    "Our Love", co-written produced by Alex with Billy Osborne and Toby Baker.
    (Incidentally, Billy is the son of Billy Osborne Sr. from the legendary funk group L.T.D
    and Billy Jr. has his own label in the U.K. called Homegrown Records, where he's worked
    with Gwen McCrae and Full Force). "Our Love" is not the first song Alex has
    penned. He co-wrote "Criticize" with Jellybean Johnson on the platinum-seller
    "Hearsay" in 1987 and claims that the socially and politically conscious lyrics
    on his "All True Man" album were based on his original ideas, but that he wasn't
    credited for it. During my research  I found that Alex in 1986
    told Blues and Soul magazine about a track he'd written called "Playroom",
    apparently destined for his then, forthcoming album. However, the song was nowhere to be
    found when the album eventually landed on the shelves. -Awww, "Playroom", yeah.. Alex replied with a secretive laughter.
 -Hopefully it will be on the next national album. "Our Love" is the first song,
    solo, that I've written and placed on an album during my whole career and it's a very
    beautiful ballad. It's a song that's been in my heart and my head for a couple of years
    and I'm glad I had the opportunity to put it out on a record. I'd like to do more song
    writing in the future, but right now, I'm just taking my time and kinda getting into it
    slowly, but surely. Billy Osborne's my friend, we've been friends for eleven years. He's
    from Rhode Island, but he's lived here for as long as I've known him. He's a drummer and I
    met him when he worked as Steve Arrington's drummer. We were out on the road, touring, and
    we became good friends. Then I found out that he lived in London and then we started
    kicking it. He's also my band director, he put together the band for me, the first time I
    ever played here in London and I look forward to doing more projects with him in the
    future.
  For some reason,
    Alex has always been bigger in Britain than in his native America. Of the albums' thirteen
    tracks, five were produced and recorded in the U.K., four of those by Ronnie Wilson and
    Dennis Charles, well known for their work with Eternal and MN8. Their best effort on Alex'
    CD is arguably the cover of the James Ingram/Patti Austin duet "Baby Come To
    Me", which was issued as a single in August '97, where Alex once again teams up with
    his "sister", Cherelle. -Ronnie and Dennis are excellent producers. It was a great experience. It was my first
    time ever, working with producers out of the United States. It was different, but very
    rewarding. To do "Baby Come To Me" with Cherelle was just such a great thing to
    me. I think we have an un-finished saga, what we do together can pretty much be described
    as magic and so it was just such a great opportunity to work with her again. Hopefully
    we'll get the chance to do a whole album together. I felt "Baby Come To Me" was
    just a good choice, plus it happens to be a great song, so when I had the chance to
    re-make it, I felt good and confident that we did it a just job. I look forward to the
    U.K. and European tour in March (-97). I hope that I can get her to open the show, so we
    can do a Cherelle/Alexander O'Neal thing.
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